Dec 21, 2021
Matt Essick is the Chief Marketing Officer at Ensight, a tech company that offers SaaS-based sales acceleration solutions that allow the selling of annuities and insurance to be more profitable, more straightforward, and visually appealing. As CMO, Matt’s responsibilities include overseeing its planning, development, and execution of strategies that drive value towards their customers and business partners. Matt also specializes in working in complex sectors such as digital health, financial services, and BioTech.
Matt joins us to explain what Ensight is, its services, and what sets them apart from the competition. He shares what it was like being in the middle of the 2008 crash and the lessons he learned from the experience. He discusses what inspired him to join the insurance industry and what made him continue his career in insurance. He discusses how industries can further improve their marketing to attract the average consumer and youth into becoming interested in and pursuing a career in insurance. Matt also explains some of Ensight’s products, what they do, and how they can boost sales.
"As society changes, insurance changes, and that's what's so refreshing." - Matt Essick
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This episode was brought to you by…..
Insurance Licensing Services of America (ILSA), America’s Premier Insurance Compliance and Licensing experts. To learn more about ILSA and their services, visit ILSAinc.com.
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