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Nov 6, 2018

Chris Cheatham is the CEO of Risk Genius, an online platform that aims to be the “Google” of insurance policies. It makes use of artificial intelligence and advanced algorithms which can streamline the work of underwriters, brokers, and everyone in between. Chris had a great career as an insurance attorney in Washington, D.C. before deciding to provide a solution to the messy document problems he encounters every day. 

Chris joins us to share what Risk Genius is all about, how it works, and the problems it can solve. He describes his career before Risk Genius and what pushed him to start the company. He explains how he and his team developed the Risk Genius program and the various challenges they faced along the way. He also shares solid advice to those wanting to launch a startup in the insurtech industry.

“Learn as much as possible and learn to speak the language as well.” - Chris Cheatham

Today on Spot On Insurance:

  • Chris' backstory before he founded Risk Genius.
  • The challenges he and his company faced during development.
  • What he's learned from rappers and how he applies them to his business.
  • How being a lawyer affected the way he runs his company.
  • The Shark Tank competitions he held last year.
  • The inside scoop on the future of Risk Genius.
  • How similar is their product to search engines like Google?
  • His advice to insurtech startups.

Key Takeaways:

  • The more you focus on customers’ needs, the better things go.
  • Put yourself in the shoes of the client’s insurance broker for the client you want to land. 
  • Compile ways you can add value for your insurance client by analyzing the holes in their insurance policy. 
  • RiskGenius has a product called GeniusCheck that takes an insurance policy, extracts the key information, and allows you to compare that information across other policies and quotes.
  • If we want to survive, we have to reinvent ourselves. 
  • Learn constantly, speak the language of your industry, and tell your story within your industry. 

Connect with Chris Cheatham:

This episode was brought to you by…..

Insurance Licensing Services of America (ILSA), America’s Premier Insurance Compliance and Licensing experts. To learn more about ILSA and their services, visit

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